Mass. medical association to produce TV show
NEWS IN BRIEF — Posted Dec. 20, 2004
The Massachusetts Medical Society is producing a public access TV talk show that discusses health and medical issues in a conversational format.
In conjunction with Hopkinton Community Access & Media, the MMS will create a monthly, 30-minute commercial-free program called "Physician Focus with the Massachusetts Medical Society." Hosted by practicing internist Bruce Karlin, MD, the show will feature a single physician focusing on one topic for the duration of the show. Shows in production include health literacy, end-of-life care, diabetes, osteoporosis, emergency care and hearing loss.
The program is the latest effort in a public information campaign conducted by the MMS since August 2003 that includes print, radio and the Internet. So far, 17 stations have expressed interest in airing the program.
Note: This item originally appeared at http://www.ama-assn.org/amednews/2004/12/20/prbf1220.htm.