business

United subsidiary buys customer service firm

NEWS IN BRIEF — Posted Aug. 22, 2011

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OptumHealth, UnitedHealth Group's service arm, announced Aug. 3 that it will buy Connextions, an Orlando, Fla., firm that helps insurers build and maintain relationships with customers. The company consults with health plans and handles customer service processes for them. It also helps health plans figure out how to sell to customers in an exchange-style marketplace.

Connextions agents talk directly to health plan members by phone and online to guide them in choosing health benefits, identifying and reaching health goals, and scheduling physician appointments.

The purchase price was undisclosed.

Note: This item originally appeared at http://www.ama-assn.org/amednews/2011/08/22/bibf0822.htm.

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