business
UnitedHealthcare ads were misleading, Vermont regulators say
NEWS IN BRIEF — Posted Jan. 9, 2012
Health insurance giant UnitedHealthcare could face a fine in Vermont over the company's alleged misleading of advertisements and failure to clear the ads with the state's Dept. Of Banking, Insurance, Securities and Health Care Administration.
A hearing officer will decide whether the company should face disciplinary action over the administrative charges brought Dec. 5.
The department's filing said UnitedHealthcare did not clear its newspaper and TV ads and direct mailings through the department and that the ads were misleading. The filing said the ads suggested that Medicare supplement coverage would be available at no cost to subscribers.
UnitedHealthcare "is committed to complying with all state and federal requirements in marketing our health care plans," company spokesman Matthew Burns said in an email.
Note: This item originally appeared at http://www.ama-assn.org/amednews/2012/01/09/bibf0109.htm.